Has the makeup industry lost the plot when it comes to colour correctors? Advertising has us believe that armed with a few opposing colours we can hide all imperfections and just glow. We are enthusiastically encouraged to smear these colours all over, changing the parts of us that make us interesting and unique. Some of the videos honestly remind me a little of my childhood paintings and trust me, I still can’t paint.
As consumers, we all love the journey of exploration, enjoying new products whilst discovering new brands. There is an exciting generation shift where younger consumers are actively seeking out locally produced, artisanal and natural products instead of just aimlessly following the larger international brands their parents preferred.
With February’s arrival, love sits hot and tangible in the air. Many breathtaking weddings are planned around this wonderfully sultry month and of course, we cannot forget Valentine’s Day. It demands our attention as we browse through our favourite stores and all those beautifully decorated chocolates lining the grocery shelves just scream “Eat me, eat me, eat me! “ I am a true romantic and this love-hate relationship I have with Valentine’s Day all started many years ago when our doorbell...
Cruelty-free and eco-friendly products are taking the beauty world by storm and unlike many trends that have come and gone, vegan beauty is here to stay. The modern face of veganism is beautiful, youthful, smart, healthy and socially engaged and all of this is happening right in front of your gorgeously mascaraed eyes.
With the festive season heating up we are all dashing around looking for the perfect Secret Santa gift and the must-have stocking fillers. Secret Santa is about mystery, the excitement and the joy of knowing that someone is thinking about you. It is the thrill of opening something, but more than that, it is the magic of connection.